Monday, January 19, 2009

Get Your Web Site Running with a CMS

A CMS for your Corporate Web Site



Using a CMS for your web content management will allow business users and non-technical personnel to add, author, and update Web content using a WYSIWYG editor and put your web messaging control directly in the hands of your subject matter experts. Editing content becomes as easy as editing a Word document. Ektron Inc. has a very good CMS at the right price...and the Ektron CMS400.net CMS product has a great built in editor that is very easy to use.



With a CMS you can translate content on-the-fly with the best-in-class automated localization support, allowing you to easily deploy in a multi-lingual environment. Apply workflows, approvals, and permissions as well as maintain a complete history of content changes. Looking in to our sample Ektron CMS, some of the added perks in addition to editing content on the fly is something called eSync.



Before this feature was added, deploying or updating a Web site was a complex, risky process of moving data, templates and code from the development environment to production servers. eSync revolutionizes the process, providing whole site synchronization with the click of a mouse. Now, you are able to move only the changes you want to move, from a single piece of content to an entire Web site, making updates efficient and eliminating site downtime.



With Ektron's CMS you get what is called advanced URL Aliasing.



SEO is critical to the success of Professional and Enterprise deployments, and CMS400.NET brings advanced URL aliasing to the table. The more descriptive, human readable addresses that the CMS auto-generates translate into more returns for your site’s pages by search engines. Taking advantage of Ektron's CMS taxonomy, the new URL aliasing is able to auto-create site aliases that are not only human readable, but also have real relevance with names that are based off of the taxonomic structure. And as far as taxonomy goes...it's the most easy and flexible way of categorizing and organizing your content into logical groupings. Its one-to-many relationships are perfect for repurposing shared content into different areas of your site, making updates and edits manageable from a single piece of content. The taxonomy directory control also provides built-in navigation. No longer does the content author need to worry about how a site visitor is going to navigate to the page. Just add the content to any category, and the directory control does the rest by providing a hierarchical navigation structure. In addition, taxonomy can limit the scope of a search by maximizing the amount of relevant information returned.



And of course, what would a CMS be without ecommerce. No matter what kind of sales you need to support, Ektron eCommerce brings you all of the functionality you need, giving you an entire toolset for building out the online marketplace you want.



Ektron offers instant demos for you to become aquainted with their CMS product. An Instant Demo is the best and most efficient way for you to see how a CMS can truly enhance and add to the functionality of your own public Web site, corporate intranet, or customer extranet.


Ektron Inc is a content management system company involved in web development, website design, web2.0 development, E-Commerce Solutions and web cms.

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